3rd Time Launch

One of the highlights of Melbourne Spring Fashion Weeks for me was the launch of new mens  label 3rd time by Glen Rollason.  Why?  Because I adore fashion that is designed and made in Melbourne and I adore fashion that is sustainable, creative and unique. 

All materials in the 3rd time collection are sourced, not made, giving each piece it's own unique identity and spirit.

'A unique product void of homogeny, never able to be re-created but definitely re-inspired.  A family of siblings, similar character traits with a sense of the familiar but never the same.  Reacting against overconsumption, using what already exists.'

Glen Rollason

Glen is a master pattern maker, and as you would expect from such talent, his clothing line is masterfully constructed with exceptional attention to detail.


There are a lot of products on the market that take a 'green' or environmental stance.  It's what the consumers want., so it is produced.   When you meet Glen however, it is clear that his point of view is a very personal one and driven by passion not consumerism.  Each piece oozes his calm, caring and creative personality.  


Aside from all the creative, love and detail, the 3rd time collection is rockin'!  Any man worth their fashionable salt needs to own at least a few pieces.  This collection has editorial written all over it and I predict you will be seeing a lot of 3rd time in the glossy pages very soon, so get on it early and support your local talent!


Want to know more?  Click here to send Glen an email.